Nagano

  • Arukuma

    Travel-loving bear wearing apple headpiece and carrying backpack, walking around Shinshu. Born in 2011, promotes Nagano's charm domestically and internationally through events and social media.

    Trivia

    • The apple headpiece changes color by season.
    • Favorite foods are Shinshu soba and oyaki.
    • Appointed as Nagano Prefecture tourism PR official special envoy.

  • Alp-chan

    Matsumoto City official character modeled on Northern Alps snow formation Gemini, the city symbol.

    Trivia

    • Changes costume to light blue in summer, pink in winter.
    • Active at city events including Matsumoto Bon-Bon.

  • Sanada Yukimaru

    Energetic character wearing six-coin crest helmet modeled on Ueda City warrior Sanada Yukimura.

    Trivia

    • Adds ~degozaru suffix when speaking.
    • Serves as Sanada Festival PR captain.