• Sakurambo Kirara

    Refreshing confection with whole Sato-nishiki cherries wrapped in jelly.

    Captures attractive red fruit in translucent jelly, bursting with juice in your mouth. Delicious chilled or frozen, a popular summer-limited product.

  • Dadacha-Mame Senbei

    Thin crispy rice crackers with fragrant edamame flavor.

    Tsuruoka-produced dadacha-mame kneaded into dough, with light crispy texture. Also popular as beer snacks.

  • Karakara Senbei

    Old-fashioned dagashi crackers with toys inside.

    Triangle-shaped brown sugar crackers hide small toys inside, with the excitement of shaking them karakara before opening, popular with children.

  • Juhyo Roman

    White chocolate cookies evoking Zao snow monsters.

    Crispy cookies coated with milk-rich chocolate. A classic souvenir for skiers.

  • Shogi Piece Strap

    Miniature good luck charm using actual piece materials.

    Piece craftsmen utilize scrap materials with hand-written characters. Popular as lucky charms, including for exam takers.

  • Sato-Nishiki (Cherries)

    Jewel-like sweet-tart red fruit.

    A variety born in Higashine City in 1928, featuring sugar content around 18 degrees and refined acidity. Shipped nationwide during the extremely brief mid-June harvest season, popular as premium gift items.

  • La France Pears

    The queen of pears with rich aroma and melting texture.

    Yamagata Prefecture accounts for approximately 70% of Japan's production. Ripening management is difficult, making it the birthplace of ripeness indicator stickers.

  • Yonezawa Beef

    Premium wagyu brand raised in the Okitama region.

    Meat-eating culture developed from teachings by a British teacher during the Meiji era. The quality fat retains aroma even when cooked, attracting domestic and international fans.

  • Dadacha-Mame

    Shonai heirloom edamame with intense sweetness and aroma.

    Lineage preservation is strict, cultivated only in limited fields such as Tsuruoka City's Hakusan district. When boiled, emits a sweet chestnut-like fragrance.

  • Tsuyahime Rice

    Premium rice with strong luster and sweetness.

    Yamagata Prefecture's proprietary cultivar. Retains stickiness and umami even when cold, suitable for sushi.

  • Ginjo-shu Dewazakura

    Aromatic ginjo sake that sparked the boom.

    Won numerous awards at international competitions since the 1970s, triggering Yamagata's recognition as the ginjo kingdom.

  • Obanazawa Watermelon

    Large watermelons with exceptional sweetness from day-night temperature variations.

    Mainly shipped in August. Standard minimum sugar content of 12 degrees, with strong crisp texture.

  • Tendo Shogi Pieces

    Traditional crafts with beautifully hand-carved and written pieces.

    Started as off-season agricultural side work in late Edo period, with craftsmen still hand-writing each character today. Rich variations including gift sets and accessory straps.

  • Tama-Konnyaku

    Yamagata's specialty round konnyaku balls.

    Low-calorie with excellent flavor absorption. Souvenir versions available vacuum-packed for easy transport.